03 | Convention Media Design for Alberti Design

Overview

For this project, I worked with Alberti Design, a commercial design and fabrication company, to create branded media for a business-to-business industry convention. The objective was to present Alberti Design’s products in a clear, compelling way that would resonate with their ideal clients

My Role

I was responsible for:

• Designing the event signage, including large-format prints that aligned with the company’s modern, clean aesthetic.

• Creating a brochure to be distributed at the event, which highlighted the company's products in a clear, visually engaging format.

• Product photography and editing for use in the brochure, ensuring consistency and visual appeal across all materials.

Tools & Skills Used

• Canva (for layout and design)

• Adobe Photoshop & Lightroom (for photo editing)

• Brand-consistent visual communication

• Print formatting and production prep

Outcome

The cohesive signage and brochure helped strengthen Alberti Design’s visual identity at the convention and contributed to increased engagement with booth visitors. The brochure was also repurposed for ongoing use in client meetings.